Bill Lundberg

CEO Advisor

“Seeking out and engaging a CEO Advisor is not acknowledging weakness but rather is demonstrating a key attribute of superior leadership – humility.”

-Bill Lundberg

Meet Bill

Bill Lundberg is a seasoned executive and an active board member for multiple organizations. In his former roles as president of City Carton Recycling and president and COO of Roscoe Steel & Culvert, Lundberg affected significant and necessary change, turning around the productivity and profitability of City Carton Recycling and preparing for Roscoe Steel & Culvert to be sold for the benefit of its owners. Prior to those roles, Lundberg held multiple leadership positions at Cargill. His success has been built on continuous learning and challenging the status quo, and that approach is central to what he brings to his CEO clients at The Bailey Group. He challenges fellow CEOs to stay focused on the important but not urgent and to ensure they spend the bulk of their time working on the business, not in the business.


CEO Advising, Leadership Team Development, Succession Planning, Executive Coaching


Manufacturing, Distribution, Technology, Professional Services


• The Bailey Group, CEO Advisor
• Lundberg Consulting, Founder
• City Carton Recycling, President
• Roscoe Steel and Culvert, President and COO
• Cargill Inc. (North Star Steel Company), Executive roles


• The Bailey Group–Certified CEO Advisor
• University of Michigan Ross School of Business–Executive program
• Bemidji State University–BA, Business Administration

Personal Interests

Spending time with family, traveling, serving on several boards of directors

Contact Bill Directly


Phone: 763-545-5997

M-F: 8:30am-4:30pm

Media Inquiries  

General Inquiries


4800 Olson Memorial Highway

Suite #225

Minneapolis, MN 55422

Map & Directions


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